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Google Business Profile Management Services Explained

Learn what Google Business Profile management services include. Guide to GBP management costs, deliverables, and choosing a provider.

Google Business Profile management services handle ongoing optimization, posting, review management, and performance monitoring for your GBP listing. Professional management ensures your profile remains competitive. Services typically cost £150-500 monthly for single-location businesses.

Why Does GBP Need Ongoing Management?

Google rewards active profiles with better visibility. Competitors continuously improve their profiles. Customer interactions require timely responses. Management ensures consistent optimization over time. Profiles without management gradually lose ranking position to actively managed competitors.

What Does Weekly Management Include?

Weekly tasks include creating and publishing posts, monitoring and responding to reviews, answering customer questions, updating photos, and tracking performance metrics. Consistent activity signals to Google that your business is active and engaged.

How Is Review Management Handled?

Review management includes monitoring all reviews, crafting appropriate responses, flagging policy-violating reviews, and implementing review generation strategies. Prompt responses improve engagement metrics and demonstrate customer service quality.

What Reporting Should You Expect?

Monthly reports should cover: profile views, search queries triggering your profile, direction requests, phone calls, website clicks, photo views, and review metrics. Good reporting connects these metrics to business outcomes.

How Much Does Management Cost?

Basic management (posting, review monitoring) costs £150-250 monthly. Comprehensive management (full optimization, strategic posting, review generation) ranges £300-500. Multi-location businesses require custom pricing.